Simplify Your Strategy

You can’t optimize performance without a clear corporate strategy. The problem is that most strategies are far too complicated to be well understood. And what is not understood is rarely acted upon.

As London Business School professor Donald Sull points out, “Any strategy that’s too complicated to execute isn’t a strategy. It’s a book report.”


In this short video, Sull offers 3 simple steps for clarifying complex strategies so that your people will understand, remember, and execute them.

Watch the video:

The Advantage Team

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