Built to last

“Knowledge is of no value unless you put it into practice.”
– Anton Chekhov

“How do we turn kickoff excitement into lasting performance?”

It’s a question we hear from clients every planning season for sales kickoffs or other large events.

It’s a fair question. Most organizations know how to create excitement. They book a great venue, build an engaging agenda, and bring in inspiring speakers. But a few weeks later, many teams have slipped back into familiar routines.

The difference isn’t the event—it’s the reinforcement.

The organizations that see lasting behavior change don’t stop planning when the agenda is complete. They plan how managers will coach, how new skills will be practiced, and how key messages will be reinforced long after the applause fades.

A great learning event launches the journey. Reinforcement is what keeps people moving forward.

As you plan your next sales kickoff or learning event, think beyond the agenda to what happens next. Together with our colleagues at Level Five, we put together a free guide, Built to Last, Not Just to Launch, offers 6 practical ideas to help you design your next SKO or other event for lasting behavior change. View/download it here.

One question to ask this week: What will your people be doing differently three weeks after your next event?

One great thing for 08.11.26 – Turn any event, offsite, or learning initiative into lasting reinforcement with 1st90’s Kyper platform, an affordable, easy custom add-on for creating lasting behavior change.