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Advantage Performance Group • We help organizations develop great people.
2026-reimagine-whats-possible

Something is shifting — and it's not what the headlines would have you believe. Yes, AI is changing everything. But the organizations pulling ahead right now aren't the ones with the biggest technology budgets. They're the ones investing in their people's ability to think, adapt, lead, and reinvent. Here's our latest thinking on what that looks like in practice.

At Advantage Performance Group, we help organizations turn talent development into real business impact. Named a Training Industry Top 20 Leadership Training Company in 2025 and 2026 and also recognized by Selling Power as a Top 20 Sales Training Company and the Brandon Hall Group for multiple award-winning initiatives, we partner with company learning & development and HR leaders to drive business results from training, build stronger leaders, enable sales success, deepen business acumen, and prepare your workforce for an AI-driven future.

Join us May 7 at Noon Eastern to learn how leading organizations are redesigning human + AI coaching as a system for leadership performance, scale, and measurable business impact. - More info - Register here & get it on your calendar!

AI transformation: Weaving alignment, capability, and strategy for a global textile enterprise

I think we’ll look back on this session, years from now, as a real watershed moment.” - L&D Leader

The challenge - A global textile enterprise needs a common language, clear leadership alignment, and a practical framework to move from AI experimentation to an intentional, enterprise-wide strategy.

The impact - By the end of the day, the executive team shared a clear, unified view of AI’s role in the organization for the next phase of their AI transformation—aligned on strategy, direction, and next steps.

The company - With more than a century of family ownership, this organization blends long-term stewardship with modern industrial leadership. Operating in over 20 countries, this company even made the material for the U.S. flag planted on the Moon by Apollo 11!

Astronaut Buzz Aldrin, lunar module pilot of the first lunar landing mission, poses for a photograph beside the deployed United States flag during an Apollo 11 Extravehicular Activity on the lunar surface (photo by NASA on Unsplash)

News, insights, & impact

When AI talks back: Claude joins a firm — then writes about It

Jim Perry teaches organizations how to build real AI fluency. In this series he turns the lens on his own firm. Including the day Claude wrote about working with him.

Michigan did it before the NCAA championship. Are you doing it for your leaders?

Most organizations wait to see how leaders perform. Very few help them rehearse those moments in advance.

Longtime BTS executive and global partner Steve Toomey joins the Advantage team

At BTS for 30+ years and one of 12 global partners, Steve serves Advantage from the Chicago area.

Executive coaching trends: What leaders are actually working on right now

After reviewing goals from hundreds of active coaching engagements, three clear executive coaching patterns emerged.

Talent Development Tuesday

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Coaching, amplified

Human connection + intelligent tools + wider reach = stronger leaders at every level

An anchor for rough seas

When everything is shifting — roles, structures, expectations — here’s something people can hold onto.

Learning starts at the finish line

Training isn’t the goal. Performance is.

Making thinking visible

A look at three patterns in executive coaching today —and why this one is gaining momentum

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