SalesOptimization: A Systems Approach
Optimizing a sales force hinges on the successful integration of sales and sales leadership. That’s the core of Advantage SalesOptimization. Our systems approach addresses your organization as a whole, creating a clear line of sight between where you are now and the specific strategic processes, people, and capabilities needed to get you where you want to be.
Optimizing a sales force is like building a house. You need two levels of expertise: an Architect and a Builder. The Architect starts with a 30,000-foot view and continues to explore your vision all the way to ground level. The result is a blueprint the Builder uses to carry out your plan. The Builder must have excellent experience, great communication, and a commitment to your goal. Your builder’s employees must be properly trained in their craft, work well as a team, and share a consistent building process. The result of this multi-layered team approach is a house that meets your needs.
Advantage is the Architect and the Builder. Working with you we design, build, and integrate a comprehensive system that tells you which sales people fit which roles, gives leaders a cadence process for guiding sales performance, and provides sales people and sales leaders with the enablement tools and skill development they need to optimize results. Your entire sales organization is held accountable for selling to business needs, aligning with the way customers buy, and achieving your strategic initiatives. As a result, your organization sells at the optimal level your market demands.
- Accelerated sales performance
- Consistent cadence and sales process – read more »
- Measurably improved business results to your customers
- SalesOptimization Overview – Read more detail our systems approach to optimize sales performance
- Rapid Analysis – Define and close the gaps that can derail your sales strategy
- Sales Leadership Cadence – Sales leadership actions and rhythms that drive consistent results
- Right People – get the right people on the bus and in the right seats
SalesOptimization: See it in Action.
Success Case: Healthcare Company
A leading home respiratory therapy company transformed its sales organization with the right sales people, right management processes, and right sales capabilities. Result: optimized sales, reduced turnover, and industry-leading performance.
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Success Case: ADP
Advantage helped the sales organization of business outsourcing provider ADP sell to a higher level by aligning its sales process with its customers’ buying process. Result: optimal selling at the C-Level, and a sales management cadence that supports consultative selling and effective coaching.
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