Skip to content
Advantage Performance Group • We help organizations develop great people.

Great sales performance is in the details

Doing the same thing over and over but expecting different results?  It's time to breathe new life into an old investment or replace ineffective habits with new ones. The devil is in the details.

We have all heard the phrase the devil is in the detail, when something that might seem simple at first glance actually takes more time and effort than expected. Well, great sales performance is in the details, too.

We know that big sales moments are important.  We have all been training for those big moments for years, with limited success.

Anyone involved in sales leadership has at one point said:

  • We have trained our team in a sales process, why isn’t it working?
  • We have helped representatives build skills in selling value, why don’t they do it?
  • We challenge our clients in conversations but why aren’t we getting results?

It’s because great sales performance IS in the details.  It is taking time to focus and support what happens every day, at each moment, to increase the possibility of a sale.  It may sound simple in theory, but actions get results. It doesn’t matter what you learn. It's what you do that counts. Great sales habits create great results. Bad habits, well ...

Great habits take time and support to develop.

Good news, there are apps for that! One of them, 1st90, provides reminders and micro-rewards for doing all the right things to build your pipeline, hold great conversations, and sell value. It's time to change the way we look at how we help sales professionals succeed, in the details.


Looking for habit-building solutions to help your managers and salespeople? Check out 1st90.

Why sales training doesn't work

Rapid changes in business can cause even the best sales training efforts to crash and burn. Is your sales force prepared to meet the latest challenges in your marketplace? Outpace your competition by empowering your people with relevant, experiential sales training. Check out our series on sales training best practices.

Lori Urban
Latest posts by Lori Urban (see all)
Scroll To Top